Task details
POSTED
Posted on pro. 2., 2021
STATUS
Accepting applications
DURATION
Negotiable
VALUE
$100000.00 per year (Negotiable)
LOCATION
Remote
TYPE
Full Time
Skills Required
  • Campaign Management
  • Email Marketing
  • Marketing Automation

Responsibilities

  • Create, measure, optimize and support integrated marketing campaigns to acquire and retain customers and reach results-oriented KPIs
  • Deliver regular reports of campaign results and maintain regular measurement of the ROI of campaigns
  • Write, edit and proofread copy for promotional materials within marketing campaigns
  • Collect and use data to inform future campaign planning and execution
  • Manage operational aspects of the campaign workflow including timelines, asset development, budget tracking and cross-department collaboration
  • Collaborate with Sales teams to ensure that campaigns are effectively delivering the right leads to support their strategy
  • Support the sales team by creating collateral, landing pages, webinars, emails, and assorted materials to attract and convert leads
  • Determine business development opportunities and execute lead generation campaigns to attract qualified leads
  • Support online & offline marketing logistics for conferences and events, including planning, collateral, presentations, event management, promotional materials, and post-event follow-up
  • Communicate progress updates and help troubleshoot potential issues to stakeholders

Requirements

  • 3+ years of direct work experience in campaign management, ideally in relevant financial services industries
  • Strong marketing campaign ideation and design capabilities
  • Experience of email, marketing automation, and CRM tools, as well as web analytics platforms such as Google Analytics
  • Ideally, knowledge of institutional investment (buy-side or sell-side), prime brokerage, or digital assets/cryptocurrencies

Personal Attributes

  • A high degree of integrity, professionalism, and capacity to excel in a cohesive team environment
  • Excels at analysis, problem solving and strategic alignment
  • Strong interpersonal skills, including written and oral communications skills
  • Ability to communicate effectively to all levels of the organization, including senior management

Benefits

  • Comprehensive health, vision, dental and FSA benefits
  • Flexible time off